Shazam.com – a truly fantastic mobile phone service for UK users.

Simply dial 2580 on your mobile phone, hold the phone towards a playing music track for 30 seconds, and you’ll receive a text message telling you the name of the song and the artist.

Genuis.

According to the ADSL Guide’s Demand Tracker, there are currently 139,546 BT customers in the UK who have pre-registered for the telecom giant’s much-touted ‘broadband’ service.

Based on a monthly subscription of around £30 per customer, and combined with ADSL Guide’s figures, BT are losing approximately £4million per month by not upgrading the exchanges of these cutomers until the pre-registration level of any given exchange reaches 400.

That’s £48million per year – not to mention the impact it would have on the UK’s position in broadband content provision if all of the exchanges listed were enabled.

The advertising campaign for the new service cost BT £10million alone, which I would imagine is far less than the overall cost of upgrading every single one of the exchanges listed.

According to David Cleevely, Chairman of the telecoms research company Analysis, the trigger level of 400 pre-registrations simply illustrates that “BT’s appetite for risk is rather small”, whilst independent communications experts have commented that BT only needs 50 customers per exchange to justify the overall investment.

Parallax View points us in the direction of a conspiracy in the making, with news of the ‘accidental’ death of Minnesota Senator Paul Wellstone in a plane crash yesterday.

His wife Sheila and daughter Marcia also died in the crash, near Eveleth, Minnesota, along with three staff members and the two pilots.

Add this to the fact that Wellstone was considered to one of the most liberal politicians in the US Senate, openly opposed to oil excavation in Alaska and America’s stance on Iraq. He was also contesting a key election.

However, the tastiest part of the tragic affair is the news that Ted Kennedy was supposed to be on board the flight, but changed his plans…

If you’re interested, I’m selling a Nokia 8110i mobile phone (as used by Keanu Reeves’ character Neo in The Matrix) on Ebay.

It comes with a charger, hands-free kit, leather case and TDK Global Pulse kit for mobile connections.

Get bidding.

ADSL Guide have introduced a dynamic league table of registrations for BT’s so-called broadband service.

It helps you keep an eye on how your local exchange is performing in the race to get converted, as per BT’s upgrade promise.

“If they’re not ducking behind their cars as if pumping gas during a Western gun fight, they’re retreating to their cars or standing inside the store while their cars fill, reading the newspapers without paying for them and sharing theories about the identity of the sniper.”

The latest craze to hit the USA: the Sniper Shuffle.

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